What we do:
We enable organisations to identify and build networks of influence.
Drawing on unique access to a network of expert contacts, Mappa Mundi Consulting offers bespoke research and analysis, with particular expertise in the fields of social network analysis, strategic communications and public diplomacy, along with media and marketing research.
Mappa Mundi Consulting also offers guidance and research to clients on effective measurement, evaluation and communications analysis. Cutting edge tools and approaches to web-based research enable the effective discovery of key issues being communicated by brands, companies and stakeholders to aide marketing and communications organisations. This in turn helps deliver comprehensive evaluation of strategic communication campaigns.
The expertise offered by Mappa Mundi Consulting is regularly used to:
- Provide insight upon which communications strategies can be based
- Identify a network and those who are influential in it
- Develop social media strategy and monitoring
- Identify, build and engage with digital networks
- Conduct stakeholder analysis
- Project and campaign evaluation
Why networks of influence?
We live in an interconnected world. Research has shown that these connections have the potential to enable or constrain our behaviour. These connections do not exist in isolation but combine to form networks of influence.
In this world of networks Humans Huddle; whether to shelter, trade, and live or to share information, relationships, ideas and spaces. These networks influence the way an individual accesses, interprets and acts on information.
Given the inescapable influence that networks have on the behaviour of individuals and communities, Mappa Mundi Consulting places the understanding of those networks at the heart of our work.
Read more about the way networks influence behaviour…
The Mappa Mundi research network
The members of the Mappa Mundi research network have a wealth of experience working with governments, Fortune 500 companies, foreign ministries, cultural relations agencies and NGOs, to develop effective, international communications research and strategy.
Members of the network are valued for their diversity of experience, approach, thought and knowledge. In addition, members of the network act as bridges into networks of their own. They facilitate the flow of innovation and expertise into the Mappa Mundi research network.
Read more about our research network…
Where appropriate, Mappa Mundi Consulting occasionally offers pro bono research services to charitable and non-profit organisations in order to further media and communications research output.